Your business is your baby you want to nurture it and be there for it and take control of it because you don’t feel comfortable leaving it by itself. If you don’t feed it, it won’t grow and it will just, well die really. So that feeling of “I must control my business” (I’d like to think you read that bit in a robotic voice) can be pretty intense and I get that, albeit in good measure.
As your business starts to grow you get to the stage where you want/need to employ some fantastic creative’s to work alongside you. This way you can grow your business successfully with the demand that it has created.
Now that you’ve employed one, two maybe five people to work with you and grow your business, where are you at?
Are you delegating work so you have a healthy relationship with your business and your team; which has a knock on affect of having a good Work/Life balance, because you don’t have to be doing everything yourself. If so congratulations, it feels good doesn’t it.
Or are you paying one, two maybe five people to work with you and grow your business and your not actually delegating enough to them.
So not only are you working yourself into the ground, you’re not getting the most out of your money because you’re not using your team to their full potential. Sounds a bit of a mad way to run a business doesn’t it.
When babies are learning to walk, you let them go on their own. You’ve been walking for years so you guide them. Once they can walk it frees you up from carrying them everywhere. You’ll still keep an eye on them from a distance, however there is no need to carry them all the time. By carrying them all the time you’re just going to wear yourself out unnecessarily and also stop them from building confidence and improving.
Think to years ago when you were just starting out, you were chomping at the bit to get involved.
Remember the excitement/nervousness of being able to do your first window, first sales pitch, first collection, first presentation, first staff meeting. That feeling of I’ve got so much adrenalin I don’t know if I’m going to be sick or be amazing (yep we’ve all been there). Then the feeling of being proud, a real sense of achievement or even relieved that it was done.
And remember the more you were given, the better you got and the more you grew (which meant your boss could leave work at 17.30).
I bet one of the contributing factors that you are where you are today is aside from your amazing creative talent, years of working your ass off, charm and wit; someone back in the day gave you the opportunity to shine and grow. They believed in you.
By delegating you will have more time to helicopter your business, what do I mean by helicopter your business? Well simply looking at it from a bird’s eye view, look at all areas. Where you can improve and how you can grow, what and who is working and what can be done better. Plan your business moving forward, where do you want to be in one, three, five years time. If not you’ll be working day to day and chasing your tail.
As well as having more quality you time and planning your business you’ll also be creating a stage for the next generation of creative’s to perform on.
Plan today what you will delegate tomorrow and make it easier for yourself. Guide your team, delegate and reap the benefits.
Have a great week and remember to do something for you.